Just came across this enlightening video about how Google search works, and thought I’d share it with my readers.

Topics covered are:

  • How Google Crawls the Web
  • How Google Indexes Web Pages
  • How Google Ranks Web Pages in Search Results

The simple explanation is helpful for marketers who are just starting to understand the importance of search engine optimization in marketing.

Transcript: Via Search Engine Land

Source: Google Webmaster Central’s Youtube channel feed

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