Social Media Marketing

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E-books as most of us are aware are electronic books where the content can be read using readers like Acrobat reader or Foxit reader etc. The advantage of an e-book is that a single copy is enough to sell over and over again. And thats where it gets instantly profitable!

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Though there are a lot more metrics than Wanamaker could have imagined back in his day, the tricky part is determining the right ones to use. Is it retweets? Facebook Likes? Or maybe just product sales?

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With more than 800 million users, Facebook has become a powerful marketing tool. In fact, 45% of B2B and 67% of B2C companies have acquired customers via Facebook.

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Revenge is a dish best served cloned. Twitpic founder Noah Everett has unveiled Heello, his feature-for-feature copy of Twitter. The move come…

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Generating leads with social media isn’t a myth. Businesses do it every day, using different tools to manage, monitor and measure their social marketing efforts.

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The web is a seething mass of people sharing on social networks such as Facebook, Twitter and YouTube and they are monster networks with hundreds of millions of participants that drive billions of shares and tweets.

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